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I first heard the La-La-Lettes a number of months ago when my buddies in Thee Rakevines gave them a shout-out on Twitter. The band hales from Colwyn Bay, Wales, UK, and somehow manages to fuse two seemingly irreconcilable modes of expression by being both intensely experimental and fun at the same time.

Give their 2020 albums Easy Peasy and April a listen, and you’ll hear clear echoes of the Byrds, Syd Barrett, and the Rolling Stones, while 2021’s ONKY and i Godge, Goj, Gols and Gods explore musical territory best exemplified by acts like the Velvet Underground, the Residents, Captain Beefheart and his Magic Band, and Bonzo Dog Doo-Dah Band.

Full disclosure: As anyone who reads this blog with any regularity knows, I recently had a chance to work with the La-La-Lettes on their double-A-side single, “Song 71 (You Didn’t Love Me)”/“J’ecoute La Radio,” which calls to mind a cross between the Beach Boys and Bob Dylan. I used the opportunity to chat with Chris Triggs, the brains behind the band, about songwriting, music production, and his creative process.

I know of four La-La-Lettes albums and a handful of singles all released over the last two years. You seem to have come out of nowhere! Were you doing anything else musically before the La-La-Lettes?

Yes, but years ago. I’d been either writing and recording for about 20+ years, climbing the ladder of Hardware recording items, ‘Tape recorder’/’Four Track’ and then ‘Cool Edit Pro’. Then about at the end of 2011, the Time/Sony computer I worked on blew up, and I thought it was time for a rest, which carried on until late 2019. I thought I’d miss it, but my son who was born in 2005 was at an interesting age by 2011 and his life took over mine and I didn’t miss the guitar, writing or anything. Strange really, thinking about it now, but I didn’t write anything for years at one point.

In late 2018, I fell into a real dark hole, and 2019 was my year of hell. Luckily, in December ’19, I was talking to my sister, and she suggested taking up music again, it was like a ‘lightbulb moment’, throw all my pain into music ‘brilliant’. Although my issues were still raging, picking up the guitar helped. I think that’s why ‘Easy Peasy’ sounds so edgy, I was getting a ‘lot out’. After finishing that first album, I didn’t want to let it just lie, so I decided to put it on Spotify etc, which led me to Twitter.

It’s amazing how therapeutic music can be! I’m picking up a strong 60s vibe in a lot of your music. Who are some of your favorite bands from that era, and why does that music resonate so strongly with you?

I just followed the trend when I was a kid, listening to stuff like The Police, Blondie and all that. Then one day I was watching TV and this advertisement came on for a new Beach Boys compilation, and that’s when I heard (a snippet) of ‘Good Vibrations’ for the first time. I guess that was the Siren calling. That was it, Beach Boys forever almost. I realized quite early on that I wasn’t just listening to the songs, but making out the sounds of the guitars, the bass, the amazing drums (probably by Hal Blaine) and of course those vocals. It just spoke volumes to me. As time went on, I listened more intently to my dad’s Beatles LPs, being knocked out by the sounds created on ‘Strawberry Fields’, ‘I Am the Walrus’ etc. They were just gorgeous sounds for my delicate ears. Then I sought of discovered other bands, that friends/colleagues suggested, The Byrds were next, I love David Crosby’s songs (still do), and all that stretched into other avenues, Jefferson Airplane, The Mamas and the Papas, that whole Californian late 60s thing was it for me. Then also late 60’s Motown stuff, Tammi Terrell (greatest voice ever). It was a 60’s thing, tape hiss everything, just beautiful.

Does the name La-La-Lettes have special significance?

No! Hahahaha! At the time I was about to put Easy Peasy online and realized I required a band name, I was reading an article about The Faces who have an album called Oh La La. So I used ‘La-La’ and thought ‘Let’s call it that’ and I wrote ‘The La-La-Lettes’ adding an extra ‘T’ and ‘E’ to be silly. Means nothing lol.

But also in line with some of those great 60s bands like the Marvelettes! Along similar lines, your titles are fascinating. Where did ONKY and i Godge, Goj, Gols and Gods come from?

Years ago, there was a game show called ‘Strike it Lucky’ and one Christmas they did a kids edition, which I remember being hilarious. One question asked to one little girl was, ‘Who was friends with George and Zippy in the (kids) TV show Rainbow’, people from the UK will know the answer is ‘Bungle’, BUT this little 4/5 year old said “ONKY”, I just howled with laughter and the name stuck.

‘Godge’ is a little more tricky. In the late 90’s I did an album called ‘An afternoon with the Gods’, which I did on 4-track. Anyway, when I was doing ‘Godge’ I noticed a similarity in the songs of both albums. I didn’t want to call it ‘An Afternoon with the Gods 2’, I didn’t want a connection, so I made up the word ‘Godge’ and elaborated. I’m not sure, but I think ‘Godge’ actually has a definition, I think it means something along the lines of ‘punching wind’. In the lyrics of ‘Oh, how we used to laugh’, there’s a part which says ‘pushing against the tide’, which was weird if the meaning of ‘Godge’ is correct.

As a musician—and, more broadly, as an artist—you make a lot of decisions that I’d describe as “anti-pop.” A lot of the sounds on i Godge, Goj, Gols and Gods are jarring, and you’re not afraid to release music that strays off the grid in terms of key and tempo. Those decisions, I have to say, really make your music come to life. What’s the rationale behind them?

“Anti-Pop!!!” What a cool description. I must admit I was on a bit of a roll during the making of ‘Godge’, most of the riffs, chord sequences and ideas came before I’d written a word. It’s a huge mix of influences on that album. Dylan, Beatles, Sex Pistols, Beach Boys of course) and others. So I was really spoilt for choice over stuff I had available, and just had to cram it all together. Lyrically, every song on ‘Godge’ is about someone I know, and to be honest, I’m very proud of it.

I guess I look at a high percentage of bands/artists I’ve discovered on Twitter as “Anti-Pop”. I like to think of us all as the ‘”new wave”, The Kintners, Lunar Plexus, Temporary Longterm Positions, Fendahlene, Thee Rakevines, Blank Cassettes, The Last Ghost, Oplaadtijd, McDead, Touanda, Moistule, Miss Kitty and Rubber Clown Car and the work you’re producing are just some excellent examples. They’ve all done incredible stuff, all different types of music too, brilliant albums, everything. It feels good to be involved. THE ANTI-POP REVOLUTION IS HERE…

Let’s hope so! I feel like the public appetite for interesting music—music that breaks rules and challenges the listener’s expectations—just doesn’t exist. To put it crudely, there isn’t really a market for it. No one’s banging down the door for the kind of music that you and I and others like us make. Which raises a question I think about from time to time regarding my own music: Why make it? And, of course, what keeps you going?

I love the thought of a blank canvas, to paint a picture, to make it interesting and ‘happy’, I keep going because of this. I’ve always been the same since I was a child, inventing, creating, I can’t stop it, it’s a passion. You’re right of course, there’s no market for us lot, lol. But I believe something will happen, doors always open on a journey.

The latest single, “J’ecoute La Radio,” is sung in French. What was behind that decision?

Lol, I work in the Oil and Gas industry cataloging maps, and one day I was working on some French data and I needed to translate a couple of words on ‘Google translate’, which I’ve done hundreds of times before, but this one day, I was just in a funny mood, and began writing words/lyrics onto google translate, which is just a silly idea really. I put the lines into order on a file and printed the sheet. I just fancied doing something different to see if I could do it. Musically it took 3 attempts to get the melody right, it was originally an earworm (a nasty one too).

Needless to say, I’m impressed with your output. Four albums in two years! What’s your recording process like?

Very instant. I have no patience with recording. It’s a ‘now or never’ attitude. Even when I’m recording, I look for a bit of improvisation, mad really, as sometimes when I come to doing the bass or 2^nd guitar I forget what I’ve done!

I’m always looking for that one ‘word’, ‘rhyme’, ‘riff’ or a ‘weird chord’ even to help make a song interesting enough for me to like it. As said earlier with ‘Godge’ I had loads of things ready before writing a word

“J’ecoute” was perhaps took an hour, acoustic guitar/vocal, bass, drums, vocal/vocal/vocal/vocal/vocal, electric guitar, Marc Schuster yaaaay. Easy Peasy, love it.

Me too! And speaking of your creative output, what do you have in the works?

I do have a 5^th album “Obsession” ready to go. But, I just love working on instinct at the moment. I recently did an E.P. in two days (Days of Winter), and I keep looking for the next song, the next single. I have an idea for something along the lines of a ‘Bo Diddley’ tune for a Protest song, but we’ll see.

Thanks for taking the time to answer my questions, Chris!